Showing posts with label False. Show all posts
Showing posts with label False. Show all posts

Monday, 30 September 2013

Mascara Monday: Too Faced Better Than False Lashes.

I was very intrigued by this new lash system from Too Faced called Better Than False Lashes. Of course, it promises big bold lashes, but in a different way as it uses actual lashes fibers in a multi-step system. I know there are a few fiber lash systems out there, and having never tried any makes this process new to me.

You get two tubes, which make up the 3 steps. One tube is the first step, called the Activating Base and Top Coat. The next tube is the Nylon Lash Fibers. You simply apply the base coat to the lashes, followed by the nylon fiber step, and then finish with another coat of the first product, which is now used as a top coat.

Basically, the first step is a mascara. Used alone, it gives nice length, separation and volume to the lashes. The next step, which I was nervous about because I wear contact lenses, is the fiber application. I was worried that I would get all these little fibers flying into my eyes, but I did not. The nylon fibers clung to the base coat and didn't budge. Phew!  I immediately noticed that I had a lot more lash to build upon, which was apparent when I applied the first product again, now the top coat. My lashes tripled in volume and even more length was added. I was so impressed!

For everyday, depending on the mascara, I use one to two coats. For an all out smokey eye look or night-time eye, I almost always use three coats of mascara and this system takes no more time than that. The difference is the end result when using Too Faced Better Than False Lashes because my lashes are the biggest and boldest that they have ever been without wearing actual falsies.

Too Faced Better Than False Lashes sells for $35.00 and is available right now at Sephora.

A press sample of the product featured may have been provided by brand or brand representative for editorial consideration. All opinions are my own. Affiliate links may have also been used in the post. Please see disclosure policy for complete information.

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Friday, 26 July 2013

Planting false memories is possible, say neuroscientists

Featured Article
Main Category: Neurology / Neuroscience
Also Included In: Psychology / Psychiatry
Article Date: 25 Jul 2013 - 11:00 PDT Current ratings for:
Planting false memories is possible, say neuroscientists
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Have you ever recalled a memory and wondered if it actually happened? It sounds like something from a science fiction film, but a team of neuroscientists from MIT have demonstrated an ability to implant false memories into mice brains.

A study published today in Science reports the team's findings. Along with the ability to create fictitious recollections, the researchers also discovered that, neurologically speaking, traces of the false memories are dead ringers for authentic memories.

These memory traces are known as "engrams" to neuroscientists, and the locations of these engrams have been of interest to researchers for quite some time.

In the past, Susumu Tonegawa, senior author of the paper, and her team have identified cells from an engram for particular memories, and they have been able to reactivate those particular memories using a technology called "optogenetics." This technology enables neurologists to selectively turn cells on or off using light.

To plant memories in mice, Tonegawa and her team used channelrhodopsin, a protein that activates neurons when it is stimulated by light. The cells in the hippocampus of the mice were engineered so that they would express the gene for channelrhodoposin. Whenever a gene necessary for memory formation (c-fos) was turned on, channelrhodoposin would be produced.

Research scientist Xu Liu said:

"Compared to most studies that treat the brain as a black box while trying to access it from the outside in, this is like we are trying to study the brain from the inside out.

The technology we developed for this study allows us to fine-dissect and even potentially tinker with the memory process by directly controlling the brain cells."

The experiment proceeded as follows:

Day 1: the researchers put the mice in chamber A and allowed them to run around freely, meanwhile labeling their memory cells with channelrhodopsinDay 2: the researchers put the mice in chamber B, which was quite different from chamber A. Eventually, the mice were shocked mildly on their foot while researchers activated the memory cells from chamber A with lightDay 3: the researchers put the mice back in chamber A.

When the mice were placed back in chamber A on the third day, they "froze in fear," even though they were never shocked there.

The reason why the mice feared the memory of chamber A is that the researchers implanted a false memory of being shocked in it. In effect, the mice were reliving the memory of being in chamber A while they were being shocked in chamber B, and therefore now feared chamber A.

The researchers note that the false memory they implanted in the mice seemed to compete with the real memory of chamber B. Though the mice also froze when they were placed in chamber B, they did not freeze quite as much as those mice that received a chamber B shock without having chamber A memories activated.

Anyone who watched the 2010 sci-fi thriller Inception starring Leonardo DiCaprio will understand that there are serious implications involved with having the ability to alter human memory. And the scientists are already planning future studies around how memories can be altered in the brain.

But the research team from MIT is optimistic about how these findings may help people in the future. Lead author Steve Ramirez says:

"Now that we can reactivate and change the contents of memories in the brain, we can begin asking questions that were once the realm of philosophy.

Are there multiple conditions that lead to the formation of false memories? Can false memories for both pleasurable and aversive events be artificially created? What about false memories for more than just contexts - false memories for objects, food or other mice?

These are the once seemingly sci-fi questions that can now be experimentally tackled in the lab."

For now, we can relax knowing that our memories are own. Those that we remember, anyway.

Written by Marie Ellis


Copyright: Medical News Today
Not to be reproduced without permission of Medical News Today Visit our neurology / neuroscience section for the latest news on this subject.

“Neuroscientists show ability to plant false memories,” Anne Trafton, MIT News Office.

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Tuesday, 23 July 2013

Mascara Monday: L’Oréal Paris Voluminous False Fiber Lashes Mascara.

I am a big fan of the L’Oréal Paris Voluminous line of mascaras. When I tried False Fiber Lashes Mascara, I was plenty excited. I love the look of flase lashes and do what I can to get that look without actually wearing them. And that is the point of this mascara.

You see, the power of False Fiber Lashes comes from two things - the brush and the formula.

L’Oréal Paris Voluminous False Fiber Lashes Mascara

The brush is slender, but full and thick with its slighly curved, cone shape. One coat and lashes are bold. Two coats and they are perfectly bold and bigger than you would expect.  Three coats, and you can start to get clumpy lashes, so be careful if you must, but stopping at just two coats is plenty of lash for me. My lashes look big and bold, almost fake, all day, with no smearing, flaking or clumping.

The formula is made up of dual-fibers, that utilizes a combination of super-fine nylon and rayon fibers. The ingenious mixture perfectly adheres to natural lashes, all the way from the root to tip, thanks to the special polymers in the formula. Lashes are lengthened and volumized, like you have probably never seen from just a mascara before. 

False Fiber Lashes sells for $8.95 at your favorite drugstore or mass retailer. Choose from the regular formula in Black, Blackest Black or Black Brown; or the Waterproof formula (perfect for summer) in Blackest Black or Black.

A press sample of the product featured may have been provided by brand or brand representative for editorial consideration. All opinions are my own. Affiliate links may have also been used in the post. Please see disclosure policy for complete information.

Copyright © 2001 - 2013 Beautiful Makeup Search.


View the original article here